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Category Archives: MARKETING

Why Data-Driven Marketing is Important

Collecting customer data and then using it to advance your marketing efforts is what data-driven marketing is basically all about. It’s a fairly simple concept, even though it’s nowhere near as easy to apply it in practice. It can become increasingly difficult to manage and

5 Benefits of Benchmarking for CPA Firms

Being an in charge of your CPA firm can be one of the most daunting role one plays. This role requires you to manage the staff, quality control, regulatory issues and so much more. So, running a CPA firm surely offer satisfaction but also challenges.

5 Tips Every Entrepreneur Should Know About Digital Marketing

Online marketing is by all accounts getting more costly each and every year. With rivalry expanding and digital marketing spending plans expecting to go up, substance and SEO specialists can feel like they’re battling a daunting task. Consider the individuals who are working on a

How to promote your blog on Instagram

Instagram might have started as a small social media website, but today it has become one of the most famous and crowded social media platforms on the Internet. Instagram does not only gives you a platform to share pictures with your friends and family, but

Customer Based Brand Equity: What is it and How it Benefits You

Most of the organization’s’ goal is to build a strong brand. Developing a strong brand with considerable equity provides you with a number of benefits that involve larger profit margins, increased customer loyalty, less vulnerability to marketing crises or competitiveness, more brand extension opportunities and

How to Prepare your Business for Due Diligence

Are you serious thinking about selling your business? What can you do for making the process run smoothly? While buying, a buyer will want to do due diligence on the business you are selling  your business before you sign contracts, in order to  check and

5 Digital Marketing Techniques To Improve Your Brand Value

Everything will become digital and because of this reason many organization either small or big convert their business from offline to online. They do everything possible to keep up their business.  Some of the websites businesses rank higher than yours;  you will get surprised why

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Best Methods for Promoting Your New Piece of Content

Gaining success on content promotion and advertisement might not be as simple as we think because of the never-ending input of blogs and writings over the internet. Even with an amazingly structured, SEO optimized and informative content, it is quite difficult to get your work

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Here’s How Social Listening Can Help Your Business Grow

Using social media has now become the essential element of any online marketing plan. With millions of posts, images, videos and other type of content shared only a regular basis, it’s no wonder how much data and information you consume on social media. If truth