Marketing -It used to be print ads, then radio jingles and television. Today, it's the social media platforms. One thing is common to all these channels - PEOPLE. As businesses, our marketing goal at every point is to go where our customers are spending most of their time. In the 1950s,...
Instagram has long since grown into e-commerce’s favorite online platform. If leveraged properly Instagram has unlimited potential in terms of attracting new customers, establishing a brand presence, and also boosting sales. Here are some of the most distinctive features which make Instagram a marketing utopia. Instagram Stories Most online retailers know...
We all know about digital marketing as well as online marketing but, how many of you are aware that they both are quite different from each other? It might sound fascinating to some of you that digital marketing came way before than internet marketing. People working in the digital...
You know that you need a video to excel in the new era of digital marketing. You're ready to get things off the ground and shoot your first video. The only problem? You have no idea how to plan a video shoot. But that doesn't need to hold you back. Keep...
Do you know how to measure any ROI from a digital marketing campaign? Digital marketing is always changing and growing, this has been caused by Google update algorithm and higher competition from businesses globally using the internet for promotions of business online via Internet. What is Digital Marketing? Marketing is an effort...
The internet marketplace has opened a vista of opportunities for contemporary businesses. This is the new frontier in marketing and you must take proactive steps to tap into this market’s potential. With over 3.62 billion people using the internet, this is a marketing platform you cannot ignore. As a brand marketer,...
You need a strong marketing team to help think about your next strategy to attract potential buyers. Although it helps if you solicit information from other people in your company, the final decision will still come from your marketing team. Therefore, you cannot afford to hire the wrong people...
Gaining success on content promotion and advertisement might not be as simple as we think because of the never-ending input of blogs and writings over the internet. Even with an amazingly structured, SEO optimized and informative content, it is quite difficult to get your work noticed and appreciated. To...
May it be automation industry or any other industry; a proper product can take you and your business a long way. All you need is to find a good product designing company. They will help you design a product to suit your needs as well as the requirements of...
While digital marketing is getting important for brands to get the best results for their marketing and branding, social media marketing has emerged as an important part of it. And, why not? When people spend most of their day scrolling through the feeds of their social media platforms, the...